Privacy Policy 

We may collect and process the following personal data:

Information You Provide Directly

• Booking Form Data: When you fill out our booking form, we collect your name, contact details (email address, phone number), tattoo preferences, and any other details you choose to provide.
• Uploaded Files: Any images or documents you upload, such as reference images or ID photos.

Automatically Collected Information

• Google Analytics: We use Google Analytics to collect anonymised data about how you use our website. This may include your IP address, browser type, operating system, pages visited, and the time spent on the site.
• Cookies: Cookies are small text files placed on your device to improve your browsing experience. These may store your preferences, track usage patterns, or help deliver relevant content.

Third-Party Services

• Google Fonts: This website uses Google Fonts for typography. When you visit our site, your browser requests these fonts from Google’s servers, and your IP address may be recorded by Google as part of this process.

We process your personal data for the following purposes:

• To respond to your booking enquiry and provide the requested services.
• To manage and improve our website and user experience.
• To comply with any legal obligations.
• To protect our rights or resolve disputes.

We rely on the following legal bases for processing your personal data:

• Contractual Obligation: To respond to and process your booking enquiry.
• Legitimate Interests: To monitor and improve our website’s functionality and security.
• Consent: For optional communications such as newsletters (you may withdraw your consent at any time).

We do not sell, trade, or rent your personal data to third parties. However, we may share data:

• With Service Providers: For example, Google Analytics or similar tools to monitor and analyse website performance.
• Where Legally Required: If required to comply with UK law, court orders, or government regulations.

Under the UK GDPR, you have the following rights:

• Right to Access: Request a copy of the personal data we hold about you.
• Right to Rectification: Correct any incomplete or inaccurate data we hold.
• Right to Erasure: Request the deletion of your personal data where there is no lawful basis for us to continue processing it.
• Right to Restrict Processing: Ask us to suspend the processing of your data in certain circumstances.
• Right to Object: Object to processing based on legitimate interests.
• Right to Data Portability: Request your data in a structured, commonly used, and machine-readable format.

To exercise any of these rights, please contact us using the details provided below.

We use cookies to:

• Analyse how visitors use our website.
• Improve site functionality and your browsing experience.

You can disable cookies through your browser settings. However, some features of our site may not function properly if cookies are disabled.

We take appropriate technical and organisational measures to protect your personal data. While we strive to use commercially acceptable means to protect your data, no transmission over the internet is completely secure.

Our website may include links to external websites. We are not responsible for the privacy practices or content of third-party sites. We encourage you to review their privacy policies before submitting any personal information.

Our website uses the following Google services:

• Google Fonts: When you load our site, your browser connects to Google servers to download the required fonts. Your IP address may be shared with Google as part of this process.
• Google Analytics: We use Google Analytics to collect anonymised usage data to help improve our website.

For more information about how Google handles your data, please visit the Google Privacy Policy.

We reserve the right to update this Privacy Policy to reflect changes to our practices or legal requirements. Any updates will be posted on this page, and we recommend checking back regularly for updates.